Mariela, Founder of Ela Mari Boutique
Meet Mariela

Hi, chicas! I'm so happy you're here.

I'm Mariela, the founder of Ela Mari Boutique.

I'm originally from Puerto Rico and have proudly called Wisconsin home since 1998. Before following my dream, I spent many years building a career in corporate healthcare finance. I loved what I did, but deep in my heart, I knew God was calling me to something more.

I've always dreamed of owning my own business, especially in the beauty and fashion industry. Helping women feel confident has always come naturally to me. I love styling outfits, putting looks together, and watching a woman's confidence shine the moment she sees herself in the mirror.

How Ela Mari Boutique Began

In 2022, I finally took that leap of faith and launched Ela Mari Boutique online.

In 2025, I opened my very first brick-and-mortar boutique in West Allis, Wisconsin. A year later, God opened new doors, and today I'm blessed to welcome you to our beautiful home in Bay View.

This journey hasn't always been easy, but I wouldn't trade it for anything. Every challenge has strengthened my faith, shaped my purpose, and reminded me that dreams are worth chasing.

"I believe every woman deserves to feel confident the moment she gets dressed."

If I can help you find an outfit that makes you stand a little taller, smile a little bigger, and feel like the beautiful woman you already are, then I've done my job.

Thank you for supporting my dream, my family, and this small business. Whether you're shopping online or visiting us in Bay View, I'm truly grateful you're here.

I hope Ela Mari Boutique becomes a place you'll always love coming back to.

XOXO,
Mariela

New Arrivals

From elevated matching sets to effortless statement looks, these new arrivals were made to help you feel confident, stylish, and put together without trying too hard.

 

 

Perfect for brunch dates, vacation plans, events, and everyday moments when you still want to look that girl.

 

Limited quantities. Shop Now!

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WHY ELA MARI

  • Curated With Intention

    Trend-driven pieces, elevated essentials, and styles that speak before you do.

  • Personalized Attention:

    Every customer is special to us. We help you find exactly what you need to stand out.

  • Affordable Prices:

    Luxury and style don’t have to be expensive. In our store, you’ll find amazing fashion at prices you’ll love.

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